Tag Archives: Social Media
What PR Pros Need to Know About Foursquare
by Alison Kenney I’ve heard Foursquare referred to as the hottest new marketing tool. But personally, I’m not a huge fan. In fact, according to this Fast Company article, I’m in the apathy stage. I just don’t feel the need to compete for badges … Continue reading
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10 Reasons Why Your Business Needs a Killer Social Media Strategy
by Tamar Weinberg Why do businesses need social media? It’s a good question, and one that everyone should ask before they get started. After all, spending time, money, and other precious resources on social media marketing before you have … Continue reading
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6 Social Media “No-Brainers” You Shouldn’t Forget
Whether you’re just beginning your journey into social media or you have already had your share of success and failure (more of the former I would hope) it’s worth revisiting basic characteristics of social media from time to time. … Continue reading
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Top 10 Reasons Why SEOs Fail on Social Media
by suneko. Your Ad Here Many search engine optimizers are still stuck in the past. They practice SEO 1.0 or less. These SEOs fail to adapt to the new Web 2.0 media environment and attempt to apply rules of … Continue reading
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Relationship Building – 6 Tips For Working in Social Media
By Liana Evans As much as social media is about starting conversations, its equally as much about building relationships. Once you start getting involved with social media, it becomes very apparent that it takes time and resources to build … Continue reading
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How To Promote Yourself on Social Sites Without Actually “Promoting Yourself”
by David Wallace I was recently asked the question, “How do you market your company on social news / bookmarking sites without appearing like a spammer?” This is a great question — one that has a pretty straightforward answer … Continue reading
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5 Steps to Become a Better Social Media Marketer
If you want to be more effective with driving traffic to your website or blog with social media, here are five steps that are sure to improve your results. 1. Targeting the Right Sites There are hundreds or maybe … Continue reading
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Have You Embraced Being A Media Company? Really?
by Adam Singer It’s not a new notion that every company is a media company, but it’s still a succinct way to describe the shift in communications the web has enabled. This isn’t a strategy, it’s simply the way the … Continue reading
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10 Persistent Social Media Marketing Myths
by Brett Borders Social media has broken out of the underground and into the mainstream. And while personal social media literacy rates are rapidly rising, awareness of how to use social media tools for business and marketing campaigns is still … Continue reading
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5 Easy Steps to a Winning Social Media Plan
By Emily Soares Proctor So you’ve set up your social media empire using Twitter, Facebook, LinkedIn, and you’re blogging too. But how do you make it all work together? You want to reach potential clients and establish your authority online, … Continue reading
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